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Awwwards: Honorable Mention
We’ve just launched some re-designed elements to the Freight First website, in the aim to reduce bounce rate and improve overall conversion rate.

Conversion Rate Optimisation (CRO) is the process of rolling out changes to various elements of a website across a timeframe. This can also include adding split testing for measuring which colours, layouts, text and call-to-actions work best. We can measure the outcome of these changes through Google Analytics, and make further changes once we’ve seen these results of previous tests.

Our client Freight First wanted to reduce their bounce rate and improve conversion rate, so the first change we made was to completely re-design the top half of the website across all devices. Already this has reduced bounce rate, so we’re looking forward to seeing the on-going results from other changes as we progress.

Stephen Barnard, Marketing Executive, said:

“We would highly recommend Kolodo. They have done some recent work on our website to a very high standard, and kept us up to date every step of the way – they were a pleasure to deal with!”

Take a look at the website here »

More from our Journal

The industry is changing by the second, and so are we. Keep up to date with the latest by reading the articles below.

Facebook release plans to make businesses less prominent
17th January 2018

Facebook release plans to make businesses less prominent

Facebook have announced plans to change how its news feed works, making posts from businesses, brands and media less prominent. We've done t...

17th January 2018 Facebook release plans to make businesses less prominent Facebook have announced plans to change how its news feed works, making posts from businesses, brands and media less prominent. We've done t...
Kolodo are awarded Shopify Partner status
12th January 2018

Kolodo are awarded Shopify Partner status

Here at Kolodo, we've started 2018 as we mean to go on. Today, we are delighted to share that we've been chosen as a registered partner of S...

12th January 2018 Kolodo are awarded Shopify Partner status Here at Kolodo, we've started 2018 as we mean to go on. Today, we are delighted to share that we've been chosen as a registered partner of S...
Matt joins the team as Front-End Developer
10th January 2018

Matt joins the team as Front-End Developer

Just 10 days into the New Year, we're delighted to welcome our 8th full-time staff member, Matthew Letford, to the team! Boasting a wealth ...

10th January 2018 Matt joins the team as Front-End Developer Just 10 days into the New Year, we're delighted to welcome our 8th full-time staff member, Matthew Letford, to the team! Boasting a wealth ...
GDPR in 3 minutes… Go!
8th January 2018

GDPR in 3 minutes… Go!

The General Data Protection Regulation, or GDPR as it's more commonly known, takes effect on Friday 25th May 2018. We thought we'd make it a...

8th January 2018 GDPR in 3 minutes… Go! The General Data Protection Regulation, or GDPR as it's more commonly known, takes effect on Friday 25th May 2018. We thought we'd make it a...

We've just opened brand new offices in Liverpool

Following on from an incredible 2017, we’re very excited to announce our new office in Mann Island, Liverpool, overlooking the prestigious Albert Dock. Fancy popping in for a chat? We'll put the kettle on!

We've moved to Liverpool!

Kolodo, 1 Mann Island, Liverpool, L3 1BP

We've moved to Liverpool!

How can we help?

No matter the size of your project or digital marketing campaign, we'd love to hear from you! Get in touch below or call us on 0800 084 3086.